A global marketing campaign and communications strategy for Kerzner's latest urban luxury resort.
Situated in the heart of the historic V&A Waterfront in Cape Town is Sol Kerzner’s latest luxury urban One & Only resort. The V&A Waterfront are long standing clients of Ripe so it is great to see our two clients come together to deliver such an inspiring and luxurious hotel under Table Mountain in one of the world’s most beautiful cities.
One & Only,
As brand guardians we were entrusted to deliver the brand messages across all printed materials and touch points.
Ripe created a short resort film to help the launch the latest destination in the One & Only property portfolio. Launching the hotel at the Las Vegas travel conference Ripe’s film opened the proceedings to a packed house of over 1000 Virtuoso luxury travel professionals.
Working with interior design partners Tihany Design in New York and leading local architect Dennis Fabian Ripe have also produced the computer generated renderings for the resort which feature in all the marketing collateral elements and throughout the film.