A New CBD
Bahrain Bay is arguably the most important development project in the capital city of Manama. Located on a reclaimed crescent adjacent to the Financial Harbour and immediately opposite the iconic World Trade Centre with it’s bridged wind turbines, Bahrain Bay is $2.5 billion dollar world class mixed use urban district consisting of residential, a Four Seasons Hotel, Commercial & Retail space – a whole waterfront community.
Ripe delivered a detailed research project to provide the foundations for a strong international digital strategy and new website for the Bahrain Bay development.
Media & advertising
Given the prime position of the new CBD project the site lends itself perfectly to super sized billboards and Ripe were up to the challenge creating mister sized files for production!
As brand guardians we were entrusted to deliver the brand messages across all printed materials, including the monthly newsletter, marketing brochures and sales packs.